On September 20, London time, the London 100% Design 2017 was officially opened at the Olympia Exhibition Center in London.
London 100% Design Exhibition was founded in 1995 and has been successfully held for 22 times. It has become one of the top events leading the world design trend.
As the largest commercial design exhibition in the UK and the most high-profile in the world, this 100% design exhibition attracted more than 400 exhibitors and more than 5000 products covering various industries such as interior design, industrial design, etc.
It is expected to attract about 28000 visitors from 109 countries.
The China Pavilion, which was upgraded from Shenzhen Pavilion to the National level Exhibition Hall in 2014, was sponsored by the Bureau of Foreign Trade Development of the Ministry of Commerce and the Shenzhen Municipal people's Government, and organized by the Shenzhen Industrial Design Industry Association.
At 10:00 on September 21, local time, the opening ceremony of the China Pavilion was officially held.
Sun Chenghai, director of the Foreign Trade Development Bureau of the Ministry of Commerce, Jin Xu, Minister Counsellor of the Commercial reference Office of the Chinese Embassy in Britain, and Darren Newton, director in charge of the London 100% Design Exhibition, attended the opening ceremony and delivered a speech.
"Elements" is the theme of the 2017 London 100% Design, meaning elements are the most basic part of product design and production.
With a total area of 22000 square meters, China Pavilion is located in the most prominent position at the entrance of the exhibition, with a total of 30 booths, attracting 23 exhibitors from Shenzhen, Zhejiang, Jiangsu and other provinces and cities.
The exhibits include interior decoration, home design, industrial design, household appliances, interior decoration accessories, household appliances, digital products and consumer electronics.